Analysing Website Performance
Strong strategic and tactical decisions are based on solid evidence and logic.As a manager you need reliable information in order to make the best decisions and your Internet projects are no exception. Do you know how your site is currently performing? Can it do any better? Are you racing towards the right goals?
You know that you need to know how many people visit the site and from where, but what about more complex metrics like the conversion rate of visitors to sales from within Australia or what percentage of site visitors are subscribing to your newsletters? Analysing the performance of your site is crucial to understanding how it is contributing to the companies bottom line.
Panalysis are experts in analysing website performance and providing advice on how to improve its bottom line results.
Panalysis' Website Performance Analysis system provides you with the insight and knowledge to better understand how your site is performing and what factors are effecting it. Our system uses the raw log files generated by the web server to generate statistics, which we interpret to provide you with a business report outlining the highlights of what is happening with your website.
In much the same way that your company has accountants to determine the financial health of the business, Panalysis provides performance analysis services to determine the health of your website. We analyse the data to determine website performance patterns, match these against your company's goals to determine the site's level of success. Even better Panalysis can provide expert assistance to improve your site's performance. Improvements which can dramatically improve the bottom line return on investment on your website.
We analyse:
- The number of people visiting the site
- The conversion rate of these people to sales leads or customers
- Where they are arriving at the site from
- What country they are located within
and many more factors, so that you can know:
- How your site is performing in attracting people
- Your site benchmark so performance improvements can be measured
- Whether you can improve the sales or leads generated by the website
- How effective your marketing dollar is in attracting people to the website
- Response rates from newsletters and direct mail campaigns
- The speed at which your site is responding to requests
and much more.
More importantly, our reports are based on our substantial experience across a range of industries. This means that you know not only what happened, but what did not happen. We measure many websites, we know the factors that make a website successful in attracting visitors and if any of these factors is missing this is also reported.
For an initial no obligation consultation and further details please contact us.
Related Services & Products
Increase the effectiveness of your website & advertising
Learn how to understand and fully use Google Analytics.
| Brisbane | Oct 21 |
| Melbourne | Oct 22 |
| Adelaide | Oct 24 |
| Sydney | Oct 31 |
Web Analytics Association