Increasing Service Bookings

Your site was set up to take bookings for your services and it does create some bookings, but is it operating at its best?

How many bookings your site generates is a direct reflection on how easy it is for the customers to find the site, understand your offer and to use your website to book it. Fail any one of these and you loose the booking.

The sad news is that a high percentage of online sales fail due to the website being difficult to use. But, I hear you say, your site is easy to use. Well is it really? Unlike most of the people using your site, you have the distinct advantage of knowing the logic of the site. You work in your organization everyday and your colleagues all use the same language, but it is highly unlikely that the rest of the world does. The long and the short of it is that you don't know who is using your site and how they will attempt to use it.

Gaining an independent view on how people have used the site based on the data that they have left behind can offer significant insights into what common problems they are encountering and suggest solutions.

Panalysis can analyse the log files from your website combined with expert analysis to determine at what points people are encountering problems and what can be done about it. We can also tell you how successful the site is in converting your casual visitors into sales.

To see how our services can assist you, contact us today for a no obligation consultation.

Which of these best matches your company?

• We sell products on the web
• We also sell products from my bricks and mortar stores
• We use the website to generate sales leads
• We use the website to sell or book services
• We use the website for after sales customer support
• Our website has a search engine that allows our customers to find information in our site

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